Websites for Storywork coaches trained or certified in Narrative Focused Trauma Care® (NFTC) at the Allender Center.

For coaches who want their online presence to match the care they offer–get a professional, functional, beautiful website designed with honesty and kindness toward you and your clients in 48 hours without the tech overwhelm.

Hello, my name is Heidi. I founded Honest Impact Design Co. I am trained in Level II Narrative Focused Trauma Care through the Allender Center at the Seattle School of Theology and Psychology.

I want to help make the goodness you have to offer this world accessible to those who need it most.

You spent years developing your skills and “doing the work.” Well done. You shouldn't have to spend hours learning web design, complex digital systems, and AI just to organize your coaching calendar and publish your website.

I would be happy to help you navigate the felt chaos.

Get support navigating felt-digital chaos ➔


Website


Payments


Scheduling


Communication

Let's Chat ➔

Are you looking for support in getting your coaching business off the ground?

✓ You know you have what it takes.

✓ You felt super pumped and ready to go after Lora Kelley’s “coaching business” talk.

✓ And maybe you also feel a bit overwhelmed because you have this incredible gift to offer, but it feels somewhat outside of your skill set or comfort zone to build a website and set up the digital systems you need to run your business.

Explore resources for getting started ➔

You’re not alone. You have options.

Check out what I have to offer below, see if it’s a good fit for you, and let’s connect if you’re interested in discussing further.

My goal is to act as a guide, walking with you as a knowledgeable support to find the best solution that fits your needs. I am committed to honoring you. This means that an initial consultation conversation may simply be the encouragement you need to step forward and set up your own site and scheduling system without my design services. I am ok with that! I want you to get what you need.

I am happy to serve as a credible touchpoint as a digital specialist with 10 years of experience in web design, ministry, and who has completed NFTC training, level 2, at the Allender Center.

I’d love to meet to hear your heart and ideas. From there, we can talk through options, and I can guide you toward getting what you need so you can move forward in confidence.

It would be a privilege to provide some safety, containment, and practical support wherever you are in your coaching journey.

Meet with Heidi ➔
Browse Storywork Website Templates ➔

What my clients say about working with me

  • "I think the thing that stood out about Heidi was how she understood what I wanted before I could describe what I wanted. She has a gift of intuition and knowing her background with trauma work, I felt understood and seen. I have already recommended her to others and will continue. Thank you so much, Heidi."

    —Anonymous Former Client
    NFTC Level II Trained

  • "Working together allowed me to present a website I was proud of. I wanted people to see it and when people I knew visited the site, they always had nice things to say about it."

    —Anonymous Former Client
    NFTC Level II Trained

  • "I wanted to refine and simplify my previous website. Heidi helped me make it into a streamlined, understandable, and beautiful website. She was conscientious and timely when we met online and I really appreciated her outlook."

    —Anonymous Former Client
    NFTC Level II Trained

Recent Storywork Websites I’ve Built

Imagine having a link you can send in response to that text:

What is it that you do? What is Storywork?”

You’re already offering coaching, but some are hesitant, in part because they don’t understand what you do.

Sure, you could send an Allender Center podcast link or a link to your Paperbell site for scheduling and payments... But what if you could share more of your heart.

What if you had a website that was a canvas, illustrating the kindness, beauty, and intentionality of your face and your invitation?

Serotiny can help us understand the process of Storywork - over a background of a forest with tall, burnt and burning dark trees and smoky soft pink and gray sky with cones that have been through fire on the forest floor.
An educational poster explaining the process of serotiny, with images of fire, trees, and a forest fire.
Homepage of Cypress Storywork with a background of green tree branches and sunlight. Contains navigation menus, a prominent slogan 'Healing begins with being heard,' and buttons for 'Client Portal' and 'Book Consultation'.
A close-up of a burning matchstick on a bed of ashes and charcoal.

What if your “space” on the interwebs reflected the space you hold on behalf of others?

What if your site offered a taste of the hospitality you bring, while still handling practical tasks like scheduling and payments?

Together, we can co-create a distinctive website that reflects your heart and the unique Narrative Focused Trauma Care you bring.

Screenshot of a client portal webpage with options for booking appointments, downloads, uploading stories, buying session packages, and reading list. The page has a header with 'Welcome to the Client Portal' and a section for booking an appointment.
Online store webpage offering a package of 5 classes priced at $225, with options to add to cart, sign up, or log in, set against a green background.

Your custom site will have:

  • Amazing Visual Storytelling

  • Compelling Copywriting

  • Visually Aesthetic Yet Easy to Navigate Site Structure

  • SEO and Mobile-First Design

  • Efficient Tools and Integrations (Scheduling, Payments, Professional Email, etc.)

  • A Customizable and Easy to Update CMS for Years to Come

Online form titled 'Upload Your Story' with fields for name, email, story engagement date, a yes/no question about story requirements, file upload option, and a submit button. Two images adjacent to the form: one of burning flames on the top right, and a pine cone on the bottom left.
A webpage titled 'Reading List' featuring three images of nature: evergreen tree branches, a close-up of pinecones and green growth on a tree, and a forest floor with pinecones. Each image has a placeholder for book titles and authors, along with a generic description.

Offerings for Storywork Coaches

Getting Started Guide PDF

A step-by-step roadmap to launching your Storywork practice online—from choosing the right tools to setting up your first client systems.

coming soon… FREE with quiz →

Complete App & Systems Guide Map PDF

Outlines and evaluates apps like Paperbell, Simple Practice, Zoom Scheduler, Acuity, Google Scheduling, Stripe, Squareup, Wix, Squarespace, etc., including potential needs, setup complexity, and various values.

Offers my professional recommendation for solutions aligned with those values and models.

coming soon… $20

1.5hr App & Systems Consultation Call

A kind and knowledgeable presence to give you the boost, clarity, and empowerment you might need to get started.

Pay Here & Book Online - $100

Squarespace Templates

You can DIY your site, but you don’t have to start completely from scratch.

Includes

Pre-Built Pages
Home
Services
About & Bio Section
Intake or Contact Form
Booking
Client Portal
Resources or Blog
E-Courses Container
Products
Email Newsletter

Guides & Support
Copywriting Guide
Setting up Payment
Scheduling with Acuity
Connecting Video Calling App
Confirmation Email Customization

$450

View Template Options

Custom Website & Systems Set Up

Start with a complimentary 30-minute discovery call—no obligation, just clarity on whether we're the right fit.

Pricing below reflects typical projects. Your final proposal will be customized to your specific needs and desired level of support.

Website Build Options
Site Build From Template - $600
Custom Build Site - $1,200

Add On Options
+ Client Portal - $300
+ Blog, Products, or E-Courses - $300
+ Scheduling & Payment - $500
+ Basic Logo Design - $50

+ All NFTC-trained coaches receive a 15% discount as part of my commitment to supporting this good and vital work.

Example Standard Package w/ Discount:

$1,700 $1,445

Book Free Consultation

Next Steps

If you're interested in working with me, complete the form with as few or as many details as you like.

From there, you can book a free consultation. I'll review your message and get back to you within 2-3 days.

It would be a great privilege and honor to be with you wherever you’re at in your process.